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Best practices / Fundación Capital

Extended financial literacy to underserved communities

Empowering individuals worldwide with essential financial knowledge

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Fundación Capital is an NGO that co-developed an entrepreneurship project with the Government of Colombia (through Prosperidad Social) which was piloted with 1000 families, where coaches provided training to the poorest of Colombia. These coaches visited homes every 2 weeks and taught people about entrepreneurship, self-esteem, resilience, motivation and how to save money. This was a very successful program and the Government decided to make it into a public policy and introduced it to 10,000 families. After this they expanded the project to cover 25,000 families.

“Our coaches really like CYPHER. We're working in very remote areas, and to our surprise that activity is not an issue because they are able to access it through a PC, tablet, or smartphone.”

Fundación Capital

INDUSTRY

NGO, Finance

COMPANY SIZE

Enterprise

HEADQUARTERS

Colombia

SERVICES

Financial advice and training

The challenge

  • Addressing the need to extend financial literacy programs to underserved communities across diverse geographical regions efficiently.
  • Overcoming the challenge of maintaining learner interest and retention in financial literacy courses, particularly among marginalized populations
  • Navigating the integration of digital learning solutions into traditional educational frameworks to enhance accessibility and effectiveness.

When we ran the pilot we only had a few coaches to train, but now with the growing number of families that benefit from the project, we needed to find ways to scale up the training process in a very cost effective way. The first challenge was to increase the number of coaches. So we thought about a solution that would allow us to train coaches around the country, without the huge expense that travelling around would be, but still comply with a certain standard of quality. That's when we decided to create online courses and get an LMS.

Quality control was the second challenge. I think the way we saw the course was that one needed to provide training and this was a very unilateral process in which you are providing content and teaching. With the course on CYPHER we were also able to provide peer-to-peer training. We used the online forums a lot because when these trainers went to the field they encountered a lot of challenges. A lot of them had to improvise, look for local examples and games, and simplify languages. With the help of online forums we asked them to share examples with others so that way we were promoting peer-to-peer learning.

The solution

When we decided to do the online course we decided to do a benchmark and we measured a lot of other platforms. We had the help of an independent consultant and he suggested we take a look at CYPHER. Eventually we got it down to two options. We chose CYPHER because we thought it was a well-established company, we liked that it offered a lot of features, it was very user-friendly, and compatible with importing content from other places.

“We liked that it offered a lot of features, it was very user-friendly, and compatible with importing content from other places.”

Fundación Capital

The results

  • Leveraging CYPHER's platform, Fundación Capital expanded the reach of its financial literacy programs, empowering individuals worldwide with essential financial knowledge
  • CYPHER's interactive features and user-friendly interface contributed to increased learner engagement and retention, fostering a deeper understanding of financial concepts
  • By embracing digital learning solutions, Fundación Capital achieved greater scalability and sustainability in its educational initiatives, driving long-term empowerment and economic resilience within communities

Our coaches really like CYPHER. We're working in very remote areas, and to our surprise that activity is not an issue because they are able to access it through a PC, tablet, or smartphone. Another thing is that the course is asynchronous, people really like that no matter how busy they are and how much they have to travel, the course is always there, at their disposal and they can read it whenever they need it. At the same time there is a tutor to motivate them, to encourage the exchange of best practices, and to provide feedback.

The course is very useful, we are able to improve the design of the program because we use forums and the platform as a communication channel. CYPHER is very simple compared to other online platforms we used, more user-friendly, and the content is easier to deal with.

We will continue with the course in future. We have already expanded in other countries. We are developing other online courses, thanks to this LMS, that help our clients and the government. In terms of support, the CYPHER team has been very responsive, every time we had an issue we sent it through the forum and we got an instant reply.

“CYPHER is very simple compared to other online platforms we used, more user-friendly, and the content is easier to deal with.”

Fundación Capital

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